ROLE: CREATIVE DIRECTION, DESIGN
It was an honor to be selected to work on the Seattle Symphony’s flagship experiential endeavor: Octave 9. As the Symphony would state it, “Octave 9 stretches the boundaries of creative possibility, immersing you in new worlds through the fusion of music and technology.”
I took that evocative thesis to heart when tasked with creating the Logo for the new space, which will look to be complete and open to the public later in 2018. The brand colors reflect the Seattle Symphony’s history, while the looping “O” and “9” form an impossible loop.
If Octave 9 wasn’t news enough, the Seattle Symphony was named Orchestra of the Year at the 2018 Gramophone Classical Music Awards. They are often viewed as equivalent to or surpassing the American Grammy award, and referred to as the Oscars for classical music (at least according to Wikipedia).
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