ROLE: CREATIVE DIRECTION, USER EXPERIENCE, DESIGN
Working with the Strategy and Prototyping team and Craig Mundie, the tech giant’s longtime chief research and strategy officer, I designed this interface. The working title of this Demo was “The Road Ahead”, affectionately named after the Bill Gates book of the same title - which spoke to a future profoundly changed by the arrival of a global information superhighway.
This video of Mundie presenting is a candid look at how Microsoft's leaders present these ideas as a proof-point of commitment to the future.
The Idea: In the future, we’ll have systems in place that act on our behalf to bring relevant information closer to us and make our lives richer. Additionally, we may be able to co-opt larger digital displays through our phone, freeing up the phone to be used as a ‘remote’ to control the interaction.
The Design: Based on a “bloom” metaphor, the interface is anchored by a “Now State”, located in the middle. In this instance, the protagonist is at a Tech Summit. Other elements such as Work (green), Social (blue), and Goals (yellow) surround the Now State in descending order of relevancy.